Privacy Policy

This privacy policy gives examples of the personal data that we (Lauder and Rees) collect within our services to you, while also explaining, how we use this data, how we store this data, who may see this data, and when we may contact you.

1.0 Our Promises.

  • We will ensure your data is protected and your privacy is kept
  • We will only collect and process your data when necessary
  • We will not sell, let, or in any way distribute or, make public your personal information
  • We will not spam you, we despise this as much as you do!

2.0 Personal Data we would collect from you.

  • Personal Details, such as:
    name, gender, job title, profession
  • Contact Information, such as:
    email addresses, telephone numbers
  • Demographic Information, such as:
    postcode, preferences and interests
  • Financial Information, such as:
    credit / debit card numbers
  • Your Website Interaction Information, such as:
    IP address, geological location, device and operating system, internet browser type and version, URLs with regards to how you came to this website, your activity on this website and where you exit to

See Clause 8 with regards to accessing your Personal Data we may have collected.

3.0 Why we would collect your Personal Data.

  • The above data may be required by us from time to time in order to provide you with the best possible service and experience when using our website.
  • Specifically, the collected data may be used by us for the following reasons:
    • internal record keeping;
    • improvement of our products / services;
    • transmission by email, or post of promotional materials that may be of interest to you;
    • contact for market research purposes which may be done using email, telephone, fax or post. Such information may be used to customise or update the Website.

4.0 How we store and keep your Personal Data secure.

  • Unless we are obliged or, permitted to do so by law and subject to Clause 6 below, your data will not be disclosed to third parties. This does include our affiliates and / or other companies within our group.
  • All personal data is stored securely in accordance with the principles of the Data Protection Act 1998, as well as, General Data Protection Regulation 2018.
  • Data security is of great importance to us and to protect your data we have put in place suitable physical, electronic and managerial procedures to safeguard and secure data collected online. Specifically we utilise the following systems:
    • admin IP whitelisting
    • two-step authentication
    • regular software updates
    • enforce strong passwords
    • educate clients on security

5.0 How long do we keep you Personal Data for.

  • Any personal data you submit will be retained by us for as long as you use the services and systems provided on the website.
  • The data that you may submit through any communications system, that we may provide, may be retained for a longer period of up to 12 months.
  • Any purchases you make with us are kept on record for 7 years as required for taxation  purposes.

6.0 Usage of Third Party Websites and Services with regards to your Persona Data.

  • We may, from time to time, employ the services of other parties for dealing with matters that may include, but are not limited to:
    • Payment handling
    • Delivery of purchased items
    • Search engine facilities
    • Advertising
    • Marketing
  • The providers of such services do have access to certain personal data provided by Users of this website
  • Any data used by such parties is used only to the extent required by them to perform the services that we request. Any use for other purposes is strictly prohibited.
  • Furthermore, any data that is processed by third parties must be processed within the terms of this policy and in accordance with the General Data Protection Regulation 2018 (GDPR).
  • A list of our Third Party Websites and Services we use

 

7.0 How you can control our access to you Personal Data.

  • Wherever you are required to submit data, you will be given options to restrict our use of that Data.  This may include the following:
    • Use of Data for direct marketing purposes
    • Sharing Data with third parties.
  • You may also have access certain areas of the website without providing any Personal Data at all. However, to use all services and systems available on the website you may be required to submit Account Information or other data.
  • You may restrict your internet browser’s use of cookies. For more information see Clause 9 below.

8.0 How you can access your own Personal Data.

    • You may access your account at any time to view or amend the data.  You may need to modify or update your data if your circumstances change.
    • Additional data as to your marketing preferences may also be stored and you may change this at any time.
    • You can ask us whether we are keeping Personal Data about you in the following forms:
    • By Postal Address – Lauder and Rees Opticians, 119 Praed Street Paddington W2 1RW
  • Upon request we will provide you with a readable copy of the personal data which we keep about you, although we may require proof of your identity.
  • We allow you to challenge the data that we hold about you and, where appropriate, you may have the data amended, erased or completed.
  • If you would like to access amend, remove and/or move your Personal Data that we may hold, please contact us via the credentials below :

Name/designation: Shabeer Dawood – Director

Address: Lauder and Rees Opticians, 119 Praed Street Paddington W2 1RW

Phone Number: 0207 2622514

Email address: [email protected]

9.0 How we use Cookies.

Lauder and Rees may set and access first-party cookies on your computer.  cookies that may be placed on your computer are detailed in Schedule 1 to this Policy.  These cookies are integral to the services provided by the website to you.

You can choose to enable or disable cookies in your web browser. By default, your browser will accept cookies, however this can be altered.  For further details please consult the help menu in your browser. Disabling cookies may prevent you from using the full range of services available on the website.

You may delete cookies, however you may lose any information that enables you to access the website more quickly.

Cookies This Website Uses:

First-Party Cookie:

  • WordPress_test_cookie: WP checks to see if the users browser accepts cookies.

Third-Party Cookies:

    • hjIncludedInSample: Provided by Hotjar.
      • Hotjar cookie. This session cookie is set to let Hotjar know whether that visitor is included in the sample which is used to generate funnels. Lasts 365 days.
    • __cfduid: Provided by Cloudflare.
    • _ga _gid: Provided by Google Analytics.
  • Used to distinguish users. _ga lasts 2 years, __gid lasts 24 hours.

[The website uses the third-party cookies detailed in Schedule 2 to this Policy for the purposes described therein. These cookies are not integral to the services provided by the website to you and may be blocked at your choosing via your internet browser’s privacy settings.  Please ensure that your internet browser is up-to-date and consult the help and guidance provided by the developer of your browser if you are unsure as to how to adjust your privacy settings.]

10.0 Changes to this policy

Lauder and Rees reserves the right to change this privacy policy as we may deem necessary from time to time or as may be required by law. Any changes will be immediately posted on the website and you are deemed to have accepted the terms of the policy on your first use of the website following the alterations.

Schedule 1: Cookie Information

Cookies This Website Uses:

First-Party Cookie:

  • WordPress_test_cookie: WP checks to see if the users browser accepts cookies.

Third-Party Cookies:

    • hjIncludedInSample: Provided by Hotjar.
      • Hotjar cookie. This session cookie is set to let Hotjar know whether that visitor is included in the sample which is used to generate funnels. Lasts 365 days.
    • __cfduid: Provided by Cloudflare.
    • _ga _gid: Provided by Google Analytics.
  • Used to distinguish users. _ga lasts 2 years, __gid lasts 24 hours.

Schedule 2: GDPR Compliance

  • Name of Regulation: General Data Protection Regulation (GDPR)
    • Purpose: The aim of the GDPR is to protect all EU citizens from privacy and data breaches in an increasingly data-driven world that is vastly different from the time in which the 1995 directive was established.